PROJECT TYPE
Editorial
1,500 copies

PATRON
Emily Carr University 

ACCOLADES
Complete Book Design 
Applied Arts Student Awards 2015 
Print Honorable Mention 
Salazar Awards 2015
Outstanding Achievement  
HOW International Awards 2015 

Background.  WOO is Emily Carr University’s student publication; it showcases student work from all disciplines, including art, design, creative writing, media, illustration, animation and more. The publication aims to embrace the diverse stories of the Emily Carr community.

Design Approach.  As Co-Creative Director and Designer at Woo, I envisioned with the team that we should do three issues during the school year, each issue had to be unique but at the same time was going to belong to a set so that at the end of the school year students were able to gather a cohesive Woo collection. Each issue was inspired in a season, red with the outline of the map of Granville Island for autumn, a very cool and vibrant blue-green with a marble illustration for winter, and a lovely yellow with a flower pattern for spring. 

Takeaways.  Something very admirable about this project is that it was fully and completely run by students with no supervision at all of a teacher or the institution. I am very grateful to Emily Carr for providing that opportunity to students, for letting us run free and learn on the go. Since this experience I encourage institutions to give projects to students where they have no supervision, you would be surprised by how much a group of people can achieve once they have full freedom and responsibility. There was no money or credits given to anyone involved in the project, it was actually very time consuming, but once you have an opportunity like this one you make it work and to this day everyone involved in the project has an awesome portfolio piece to showcase.

Fall 2014 Issue

TEAM MEMBERS

Winter 2015 Issue

Click here to read the
Fall 2014 Issue  

Click here to read
the Winter 2014 Issue

Click here to read
the Spring 2015 Issue

Spring 2015 Issue

Thaira Bouhid
Former Print Manager at Woo Publication

"Dani was a delight to work with! She was always extremely organized when leading as editor in chief at Woo, bringing amazing and creative ideas on how to execute the magazine and take it to the next level."